Grill Factory

This is a passion project

I noticed that most grill brand logos use typical emblems like grills or flames. To make Grill Factory stand out, build trust with the target audience, and create a bold, premium impression, I chose a different approach. I designed a bold wordmark along with a mascot made out of skewers, featuring a cool and confident attitude. This unique identity will help the brand stand out—especially on signboards and packaging.

Brand Values

Boldness

Grill Factory stands for making fearless choices — from flavor to branding — and isn't afraid to do things differently.

Quality-First

Committed to delivering premium, well-crafted grilled food that customers can trust every single time.

Authentic Connection

Built to feel real and relatable, blending a local touch with personality to create emotional connection.

Distinct Identity

From product to presence, Grill Factory values standing out — not just fitting in — in a competitive market.